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Scaling Generative AI With Confidence: Anna E. Molosky’s ROI-Driven Blueprint

  Across global enterprises, I continue to see a consistent pattern: the barrier to Generative AI success isn’t vision — it’s sequencing. Organisations are eager to deploy cutting-edge, high-visibility GenAI initiatives. But when those initiatives are launched before foundational workflows are stabilised, the results are predictable. The technology looks impressive. The financial statements, however, remain unchanged. If enterprises want measurable, repeatable returns, they need a reset — one grounded in operational reality rather than experimentation hype. 1️ ⃣   Real ROI Starts in the Back Office Executive teams often prioritise AI investments in customer-facing functions: digital experiences, sales acceleration, and engagement tools. These areas offer visibility — but visibility alone does not generate sustainable value. The most reliable ROI consistently emerges from operational core functions, including: Financial close and reporting cycles HR case managemen...

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